Step out on the streets – In an online age, there’s something to be said for going au naturel and exercising a little IRL marketing. Go old school with flyers and poster in local cafes, do some sidewalk chalk writing. This strategy is most effective for locally oriented businesses.
Unusual sponsorships – Urban living results in some unique marketing opportunities you won’t find elsewhere. They secret is, you need to think creatively to capitalize on these opportunities.
Flash mobs in your brand philosophy
Gameification – Gamification is a great marketing idea to get users excited about engaging with you. As on Whose Line is it anyway, the points are meaningless, but you’d be surprised how much people really enjoy getting points. We all love instant affirmation – it’s like virtual crack!